See on Scoop.it – Social Media, the 21st Century Digital Tool Kit

Did you know that 90% of all organizations use content in their marketing efforts?
Although the phrase “content marketing” is something of a buzzword amongst today’s promotional teams, the reality is that this inbound marketing practice is both remarkably widespread and effective. To learn more about what content marketing is, how it can benefit your organization and how to get started using this technique to promote your company, check out the following infographic from Demand Metric “A Guide to Marketing Genius: Content Marketing”.
Source: http://www.demandmetric.com/content/content-marketing-infographic
Alison Gilbert‘s insight:
That’s a lot of cotent. Who has time to absorb it all? Only Sponge Bob, but not me!
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